You’ve probably heard countless business coaches tell you that in order to succeed online, you need to have a niche. And it’s true. The online market is flooded with generalists. …
Validating Your ELT Niche – Interview With Kirsten Smith Read More »
As we slowly come out of the pandemic, we can see that there is a huge demand around the world for ESL (English as a Second Language) training. English is …
For service businesses where YOU are inseparable from the solution you are providing, you should create a self-introduction video. This is particularly the case for online teachers, tutors, and coaches …
The Perfect Self-Introduction Video For Your ESL Business Read More »
When you create a new website with a website building service (e.g. WIX) or a funnel building platform like BabelTEQ, you’ll be given the option of connecting to your own …
Why You Need a Custom Domain for Your ESL Business Read More »
UPDATED: This article was originally published in 2020, prior to the dramatic changes which occurred in the Chinese ESL market. Prior to the shift in China’s regulation of language education, …
How to Market Online English Classes for Kids (2022) Read More »
There is a saying in the marketing world that when you target “everybody” you are really targeting “nobody”. If you want your message to be heard, you need to have …
If you are trying to build a brand and reputation as an expert in your teaching or coaching niche, one of the most important things you can do is create …
Content and Copy Writing for ESL Coaches – Interview With Cheri Gipson Read More »
“By my second year, I wanted to scale by multiplication.” Jeff Johnson In this podcast, we are going to hear from a BabelTEQ client who has achieved amazing success with …
Strategies for Scaling Your ESL Business – Interview With Jeff Johnson Read More »
You’ve probably heard me talk about “connecting with your tribe”. So what follows might seem a bit contradictory. So let me explain. Back in the day, circa mid-2000s, “blogging” was …
If you are like the majority of independent teachers, I’m going to guess that you feel uncomfortable about the prospect of “sales calls” with clients. Maybe you believe that as …
Sales Tips for ESL Teachers – Interview with Robbie Kane Read More »
Need a business strategy to
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